Legal

Privacy Policy.

Last updated: 26 April 2026

Initerary Ltd ("Initerary", "we", "us", or "our") is committed to protecting the privacy and security of the personal data we process. This Privacy Policy explains how we collect, use, store, and share information when you use our platform and services.

This policy applies to travel agents, agency representatives, and any other business users who access the Initerary platform.

1. Information We Collect

We collect the following categories of personal data:

  • Account information — name, email address, phone number, and agency details provided during registration.
  • Usage data — pages visited, features used, time spent, and other interaction data collected automatically.
  • Booking and transaction data — itinerary details, supplier confirmations, and commission records associated with your activity on the platform.
  • Communications — emails, support requests, and messages sent to or from Initerary.
  • Technical data — IP address, browser type, device identifiers, and cookies.

2. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and improve the Initerary platform and services.
  • Process bookings, issue confirmations, and manage commission payments.
  • Communicate with you about your account, product updates, and support queries.
  • Comply with legal and regulatory obligations.
  • Protect the security and integrity of our platform.

We do not sell your personal data to third parties, and we do not use it for advertising purposes.

3. Legal Basis for Processing

We process your personal data under the following legal bases:

  • Contract performance — to fulfil our obligations under your agreement with Initerary.
  • Legitimate interests — to operate and improve our platform, prevent fraud, and maintain security.
  • Legal obligation — where processing is required by applicable law.
  • Consent — where you have given explicit consent, such as for optional communications.

4. Data Sharing and Disclosure

We may share your data with:

  • Suppliers and partners — to facilitate bookings you initiate through the platform.
  • Service providers — third-party vendors who assist us in operating our infrastructure, analytics, and communications, under strict data processing agreements.
  • Legal authorities — where required by law, court order, or to protect the rights of Initerary or others.

5. Data Retention

We retain personal data for as long as your account is active, or as required to fulfil the purposes described in this policy. Booking and transaction records are retained for a minimum of seven years to meet financial and regulatory obligations. You may request deletion of your account data at any time by contacting us at info@initerary.com.

6. Your Rights

Under applicable data protection law (including the UK GDPR), you have the right to:

  • Access the personal data we hold about you.
  • Request correction of inaccurate data.
  • Request erasure of your data, subject to legal obligations.
  • Object to or restrict certain types of processing.
  • Request portability of your data in a structured, machine-readable format.
  • Withdraw consent where processing is based on consent.

To exercise any of these rights, contact us at info@initerary.com. We will respond within 30 days.

7. Cookies

We use essential cookies to keep you logged in and maintain session state. We may also use analytics cookies to understand how the platform is used. You can manage cookie preferences through your browser settings.

8. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, or destruction. All data in transit is encrypted using TLS, and access to production systems is restricted to authorised personnel only.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by email or through the platform. Continued use of Initerary after changes are published constitutes acceptance of the updated policy.

10. Contact

For privacy-related questions or to exercise your rights, please contact us at:

Initerary Ltd
info@initerary.com